Navigate the Waters

Innovative Food and Beverage Trends for 2022

If you clicked on this article link, you are probably highly interested in this year’s most innovative food and beverage trends. A category all to familiar to the team members of Blue Ocean. One of Blue Ocean’s tactics for acquiring new suppliers, is understanding what industry leading shifts are occurring in real time, and for […]

January 25, 2022 View Article

The Importance of Online Reviews

It’s almost 2022, yeah just let that sink in for a second…And as most of us know, the future of online business is BOOMING! Consumers are shopping at the comfort of their own home verses dealing with the hustle and bustle of shopping in-store. Let’s face it, we are now in the age that activewear […]

November 29, 2021 View Article

How to Be a Walmart Marketplace Seller

With Walmart.com in an ever-changing environment, here at Blue Ocean we have pivoted to adhere to the evolving doors of Walmart’s ecommerce presence. With that being said, we now offer some unique, best in class services that allow current and future clients to stand out amongst the popular Web Page Crowd, and ensure they are […]

November 17, 2021 View Article

Walmart Deals for Days Explained

Michael Bublé has already started singing “It’s Beginning to Look A Lot Like Christmas” ever since Walmart announced their return of “Black Friday Deals for Days” and I mean, who can blame him? Some of you might be thinking, “We haven’t even had time to process what we are going to eat for Thanksgiving yet.”, […]

November 10, 2021 View Article

Search Brand Amplifiers – A Beginners Guide

What is an SBA you might be asking yourself? A Search Brand Amplifier is Walmart’s newest approach to premium search ads that showcase your brand and a curated portfolio of products that customers are actively searching on Walmart’s site and app. The name is purely designed with the intent of “Amplifying” your business. Did you […]

October 11, 2021 View Article

Describe Blog Post on Walmart and Affirm Partnership

Walmart Leaves Layaway

In other Walmart related news, the worlds largest retailer has decided to officially scrap its long-term financing option, layaway, for a new “buy now, pay later” partnership with Affirm. The partnership with Affirm was announced in early 2019, however customers at Walmart were still given the option of layaway for certain jewelry purchases and other […]

September 27, 2021 View Article

How to Win and Grow Walmart Business – An Interview with Cameron Jernigan

Have you ever wondered how to win and grow Walmart business? Our very own Blue Ocean team member, Cameron Jernigan, dives deep on this question with his latest interview with CPG Insiders. Cameron is a past Walmart merchant turned supplier solutions expert. Having worked in several areas throughout his career such as sourcing, product development, […]

September 20, 2021 View Article

How to Stay Connected: Virtually

As we all know by now, working from home started out as a bit of a challenge. Many of us struggled with our internet connection, figuring out how to add someone to a Zoom call, worrying about our children running into our camera frame during an important meeting, but as all humans learn to do, […]

September 17, 2021 View Article

Project Gigaton

As most of you are aware, sustainability and climate change are hot topics circulating the world right now. The world is moving fast, faster than it ever has before and customers now more than ever are invested in the products they are purchasing. Consumers want reliable and sustainable products that are good for the environment. […]

September 8, 2021 View Article

What Is Walmart Plus?

Here at Blue Ocean, we are all about EDLP. Now what is EDLP you might ask? Every. Day. Low. Prices. This phrase is thrown around quite a bit here in Walmart Country. As a pricing strategy, Walmart founder Sam Walton used EDLP when opening his first stores. Sam Walton believed early on that keeping prices […]

September 3, 2021 View Article

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